I’m the founder and CEO of MEDDICC, but before that, I spent 17 years as an individual contributor and sales leader. 

There was a time early in my career when I felt like no matter how much work I put in, I was playing sales on hard mode while everyone around me was playing it on easy mode. That was when I discovered MEDDIC and unlocked my full potential as a salesperson. It was like I went from a B-player version of myself to the A-player version. 

I realized that while the best organizations I knew all used MEDDIC, nobody was talking about it. I started to write about it, and quickly found a keen audience. Blog posts turned into a book, and the book turned into a bestseller. Today, MEDDICC has helped over 100,000 people to level up using MEDDPICC. 

I’ve been fortunate to join dozens of our customers at their SKOs, kicking off their year (and MEDDPICC initiative) with a bang. From experience, I know that the companies that invest the time and energy into launching MEDDICC at their SKOs are the ones who find the most success from it, so I make it my mission to ensure they can get the most from it.  

The thing I care most about is outcomes, and I cannot emphasize enough the joy I get when GTM professionals share with me the success they’ve found with MEDDPICC thanks to us. 

I hope that we can do the same for you.

Andy.